Privacy Policy

At yeLo Market ("yeLo Market", "we", "our", or "us"), we respect your privacy and recognise the importance of protecting your personal information.

This Privacy Policy explains how we may collect, use, store, process, disclose, and protect information when you access yelomarket.in, use the yeLo Market App, create an account, place an order, contact customer support, participate in promotions, or otherwise use our services.

1. Information We May Collect

Depending on how you interact with yeLo Market, we may collect information such as:

  1. Name
  2. Mobile number
  3. Email address
  4. Billing and delivery address
  5. PIN code and location-related information
  6. Account information
  7. Order and purchase history
  8. Cart and wishlist information
  9. Product preferences
  10. Customer-support communications
  11. Device and browser information
  12. IP address
  13. App usage information
  14. Transaction and payment status
  15. Return, cancellation, and refund information

Where a particular service requires additional information, we may request it with appropriate notice and consent.

2. Payment Information

Payments may be processed through authorised third-party payment gateways and financial institutions.

yeLo Market generally does not directly store sensitive authentication information such as your complete card PIN, UPI PIN, CVV, or internet banking password.

Payment providers may process payment-related information according to their own terms, security requirements, and privacy policies.

3. How We May Use Your Information

Your information may be used to:

  1. Create and manage your account
  2. Process your orders
  3. Confirm payments
  4. Arrange product delivery
  5. Send order updates
  6. Process cancellations, returns, replacements, and refunds
  7. Provide customer support
  8. Prevent fraudulent transactions
  9. Improve our website and app
  10. Personalise your shopping experience
  11. Recommend relevant products
  12. Send offers and promotions where permitted
  13. Conduct analytics
  14. Maintain platform security
  15. Resolve disputes
  16. Meet applicable legal and regulatory requirements

4. Sharing of Information

Where necessary to provide our services, your information may be shared with appropriate third parties, including:

  1. Sellers
  2. Manufacturers or suppliers
  3. Payment gateways
  4. Banks and financial institutions
  5. Courier and logistics partners
  6. Technology and service providers
  7. Customer-support providers
  8. Analytics providers
  9. Professional advisers
  10. Government, judicial, regulatory, or law-enforcement authorities where legally required

We expect service providers processing personal information on our behalf to use that information only for legitimate and authorised purposes.

5. Cookies and Similar Technologies

Our website and app may use cookies, pixels, SDKs, and similar technologies to maintain sessions, remember preferences, understand platform usage, improve performance, measure advertising effectiveness, and provide relevant experiences.

You may be able to manage certain cookie permissions through your browser or device settings, subject to technical limitations.

6. Data Security

We use reasonable administrative, organisational, and technical safeguards designed to protect personal information.

However, no electronic transmission or storage system can be guaranteed to be completely secure. You should maintain strong passwords and keep your account credentials confidential.

7. Data Retention

We may retain personal information for as long as reasonably necessary to provide our services, complete transactions, resolve disputes, prevent fraud, maintain records, or satisfy legal and regulatory obligations.

Information that is no longer required may be deleted, anonymised, or otherwise handled according to applicable requirements.

8. Your Choices and Rights

Subject to applicable law and the nature of the information concerned, you may be able to:

  1. Access certain personal information
  2. Correct or update your information
  3. Request deletion of eligible information
  4. Withdraw certain consent
  5. Manage marketing communications
  6. Raise privacy-related grievances

Some information may need to be retained where required by law or for legitimate purposes such as completing transactions, maintaining financial records, preventing fraud, or resolving disputes.

9. Children's Privacy

yeLo Market is intended to be used in accordance with applicable age and consent requirements.

Where legally required, appropriate parental or guardian consent may be necessary for processing personal information relating to children.

10. Third-Party Links

Our platform may contain links to third-party websites, apps, or services.

yeLo Market does not control independent third-party platforms and is not responsible for their privacy practices. We recommend reviewing the privacy policies of those services separately.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time because of changes to our services, technology, business practices, or applicable requirements.

The revised version will be published with an updated "Last Updated" date.

12. Privacy Contact

For privacy-related questions or concerns:

Email: yelomarket.groups@gmail.com

Phone: +91-9599696542